Welcome to Rice Toyota in Greensboro NC

Thank you for your interest in doing business with Rice Toyota! Serving Greensboro, NC, as well as High Point, Kernersville, Winston-Salem, Burlington and Oak Ridge, we take pride in providing each and every customer with superior service, one of the fairest prices on the market, a fast and friendly buying experience and continued commitment even after they leave our lot. Our 50-year reputation is dependent on every customer experience and we work hard to uphold it. Simply put, at Rice Toyota, we treat you right! We're much more than your ordinary car dealership. Stop by today and experience the Rice Toyota Difference!

Read More

Customer Reviews

This is the best car buying experience I have ever had. I am 52 years old and have always bought Chevrolet vehicles. Toyota has always had the best car reputation and the media attack is very unfair. I have always wanted an F J Cruiser and I felt that now was the best time. I am proud to own a Toyota. Rice Toyota lived up to their commercials and everyone was great to work with. Tom Sawyer was a terrific salesman and was very knowledgeable and helpful. The general manager, Elmon Dale greeted me ... ted me at the door and patted me on the back and made me feel welcome. Why would anyone go anywhere else. Thank you Rice Toyota. Randy Greeson
View All

Visit Rice Toyota

Sales Hours:

MON-FRI: 8:30AM - 8:00PM SAT: 9:00AM - 7:00PM SUN: 1:00PM - 5:00PM