Welcome to Rice Toyota in Greensboro NC

Thank you for your interest in doing business with Rice Toyota! Serving Greensboro, NC, as well as High Point, Kernersville, Winston-Salem, Burlington and Oak Ridge, we take pride in providing each and every customer with superior service, one of the fairest prices on the market, a fast and friendly buying experience and continued commitment even after they leave our lot. Our 50-year reputation is dependent on every customer experience and we work hard to uphold it. Simply put, at Rice Toyota, we treat you right! We're much more than your ordinary car dealership. Stop by today and experience the Rice Toyota Difference!

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Customer Reviews

Our experience at Rice Toyota was very good. We drove from Virginia to Greensboro, NC and quickly were introduced to Luis with whom I had dealt over the phone when I purchased the car. He was with a customer but after just a few minutes he came to us and told us that he would be with us soon. When he did, he had all the paperwork in order and we took care of that. He took us out to the car and explained the basics of the car to my wife and I very thoroughly. Everything went smoothly from start ... start to finish so we have very happy with the experience. The car was exactly what we ordered and so far we absolutely love it. Since delivery Luis has answered a couple of questions by e-mail being very quick to respond which we both appreciate. We gave Rice Toyota and Luis Gonzalez excellent ratings across the board.
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Visit Rice Toyota

Sales Hours:

MON-FRI: 8:30AM - 8:00PM SAT: 9:00AM - 7:00PM SUN: 1:00PM - 5:00PM