Welcome to Rice Toyota in Greensboro NC

Thank you for your interest in doing business with Rice Toyota! Serving Greensboro, NC, as well as High Point, Kernersville, Winston-Salem, Burlington and Oak Ridge, we take pride in providing each and every customer with superior service, one of the fairest prices on the market, a fast and friendly buying experience and continued commitment even after they leave our lot. Our 50-year reputation is dependent on every customer experience and we work hard to uphold it. Simply put, at Rice Toyota, we treat you right! We're much more than your ordinary car dealership. Stop by today and experience the Rice Toyota Difference!

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Customer Reviews

I recently purchased a 2010 Toyota FJ Cruiser from Rice Toyota and it was the best car buying experience of my life. I worked directly with Lindsay Graham exclusively through email with finding the vehicle that matched the specifications I wanted as well as with negotiating a price. The process was so smooth and Lindsay was always full of excitement and energy that made the experience enjoyable. She seems to work non-stop and questions I posted were answered within a day and sometimes within a ... n a few minutes of sending! Unfortunately on the day I arrived to pick up the vehicle and complete the sale Lindsay was out sick so I worked with her backup Frank Anderson. But he was also really great to work with and made sure I was in/out quickly and that I was happy with the process. Overall this experience was great and I would recommend Rice Toyota 100% to anyone interested in buying a new Toyota vehicle. The customer service in my opinion was far superior to competing dealerships in Charlotte and Winston-Salem. Oh and the price was great also! :-)Ryan
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Visit Rice Toyota

Sales Hours:

MON-FRI: 8:30AM - 8:00PM SAT: 9:00AM - 7:00PM SUN: 1:00PM - 5:00PM