OUR BIGGEST SALE OF THE YEAR IS HERE!
0% + $1,000 Holiday Bonus Cash !
Available on select Models
View Offers
OUR BIGGEST SALE OF THE YEAR IS HERE!
0% + $1,000 Holiday Bonus Cash !
Available on select Models
View Offers
Welcome to Rice Toyota
Drive Down Hunger With Rice Toyota
For Every New Toyota Sold This Month, Rice Toyota Will Donate A Turkey To A Greensboro Family In Need
New Arrivals
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2020 Toyota Tundra SR5 5.7L V8 Truck CrewMax 4WD
- $50,359
- Truck CrewMax
- Gray Exterior
- 8L i-Force V8 DOHC 32V LEV Engine
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2020 Toyota Tundra SR5 5.7L V8 Truck CrewMax 4WD
- $48,908
- Truck CrewMax
- Black Exterior
- 8L i-Force V8 DOHC 32V LEV Engine
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2020 Toyota Tacoma TRD Sport V6 Truck Double Cab 4WD
- $45,644
- Truck Double Cab
- Other Exterior
- 6L V6 Engine
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2020 Toyota Tacoma TRD Sport V6 Truck Double Cab 4WD
- $45,644
- Truck Double Cab
- Other Exterior
- 6L V6 Engine
PROTECTION
Rice for Life
When you purchase a When you purchase a New or Used Vehicle from Rice Toyota you'll receive a lifetime powertrain warranty. The warranty covers you for unlimited time and mileage for as long as you own thevehicle.
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Welcome to Rice Toyota
Welcome to Rice Toyota, conveniently located in Greensboro, NC. Here at our dealership, our top priority is providing our customers in Greensboro, High Point, Kernersville, Winston‑Salem, Burlington and Oak Ridge, NC, with the best car‑buying and service experience possible by creating a stress‑free shopping environment.
That's why we proudly offer an impressive selection of new Toyota models, such as the Tacoma or the RAV4, quality pre‑owned vehicles, exceptional auto service and high‑quality OEM car parts in our Toyota Service Center. Plus, thanks to our incredible Rice Advantage program, you can take advantage of exclusive benefits just for our customers.
When you've made your decision to drive home a new or quality used vehicle or need your current vehicle serviced, stop by Rice Toyota today, and get the Rice Advantage. It pays to shop with us.
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