Greensboro Toyota | Rice Toyota Serving Burlington, High Point, Winston Salem

Toyotathon Highlander Special Offer

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49 Vehicles matching:
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  • 2019 Toyota Highlander LE I4 SUV FWD

    • MSRP:$34,699
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    Engine:
    4L 4-Cylinder DOHC 16V Dual VVT-i,
    Transmission:
    Automatic,
    MPG Range:
    20/24,
    Exterior Color:
    Walnut,
    Interior Color:
    Black Fabric,
    Stock #:
    K5393,
    Trim:
    LE I4
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    • Comments Check out this 2019! Very clean and very well priced! This model accommodates 8 passengers comfortably, and provides features such as: front and r...
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  • 2019 Toyota Highlander LE I4 SUV FWD

    • MSRP:$34,699
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    Engine:
    4L 4-Cylinder DOHC 16V Dual VVT-i,
    Transmission:
    Automatic,
    MPG Range:
    20/24,
    Exterior Color:
    Shoreline Mist,
    Interior Color:
    Ash Fabric,
    Stock #:
    K5261,
    Trim:
    LE I4
    More
    • Comments This vehicle won't be on the lot long! It boasts big power and prestige, this SUV is brimming with full size capability, extensive safety equipmen...
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  • 2019 Toyota Highlander LE I4 SUV FWD

    • MSRP:$34,699
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    Engine:
    4L 4-Cylinder DOHC 16V Dual VVT-i,
    Transmission:
    Automatic,
    MPG Range:
    20/24,
    Exterior Color:
    Ooh La La Rouge Mica,
    Interior Color:
    Black Fabric,
    Stock #:
    K5238,
    Trim:
    LE I4
    More
    • Comments This Toyota won't be on the lot long! Both practical and stylish! Toyota prioritized fit and finish as evidenced by: air conditioning, rear wipers...
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  • 2019 Toyota Highlander LE I4 SUV FWD

    • MSRP:$34,699
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    Engine:
    4L 4-Cylinder DOHC 16V Dual VVT-i,
    Transmission:
    Automatic,
    MPG Range:
    20/24,
    Exterior Color:
    Gray,
    Interior Color:
    Black Fabric,
    Stock #:
    K5296,
    Trim:
    LE I4
    More
    • Comments Check out this 2019! Maximum utility meets passenger comfort in the fullsize segment! The following features are included: 1-touch window function...
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  • 2019 Toyota Highlander LE I4 SUV FWD

    • MSRP:$35,124
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    Engine:
    4L 4-Cylinder DOHC 16V Dual VVT-i,
    Transmission:
    Automatic,
    MPG Range:
    20/24,
    Exterior Color:
    Blizzard Pearl,
    Interior Color:
    Ash Fabric,
    Stock #:
    K5294,
    Trim:
    LE I4
    More
    • Comments You won't want to miss this excellent value! It offers the latest in technological innovation and style. This model accommodates 8 passengers comf...
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  • 2019 Toyota Highlander LE V6 SUV FWD

    • MSRP:$36,749
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    Engine:
    6L V6,
    Transmission:
    Automatic,
    MPG Range:
    20/27,
    Exterior Color:
    Black,
    Interior Color:
    Black Fabric,
    Stock #:
    K4717,
    Trim:
    LE V6
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    • Comments This Toyota won't be on the lot long! Demonstrating that economical transportation does not require the sacrifice of comfort or safety! This model...
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  • 2019 Toyota Highlander LE V6 SUV FWD

    • MSRP:$36,749
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    Engine:
    6L V6,
    Transmission:
    Automatic,
    MPG Range:
    20/27,
    Exterior Color:
    Gray,
    Interior Color:
    Black Fabric,
    Stock #:
    K5308,
    Trim:
    LE V6
    More
    • Comments This Toyota won't be on the lot long! This SUV combines world-recognized style and capability with pickup truck practicality and plenty of off-roa...
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  • 2019 Toyota Highlander LE V6 SUV FWD

    • MSRP:$36,749
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    Engine:
    6L V6,
    Transmission:
    Automatic,
    MPG Range:
    20/27,
    Exterior Color:
    Gray,
    Interior Color:
    Ash Fabric,
    Stock #:
    K5029,
    Trim:
    LE V6
    More
    • Comments Check out this great value! Feature-packed and decked out! Top features include a split folding rear seat, turn signal indicator mirrors, lane dep...
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  • 2019 Toyota Highlander LE V6 SUV FWD

    • MSRP:$36,749
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    Engine:
    6L V6,
    Transmission:
    Automatic,
    MPG Range:
    20/27,
    Exterior Color:
    Shoreline Mist,
    Interior Color:
    Ash Fabric,
    Stock #:
    K5262,
    Trim:
    LE V6
    More
    • Comments This vehicle won't be on the lot long! You'll appreciate its safety and convenience features! Top features include power windows, delay-off headli...
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  • 2019 Toyota Highlander LE V6 SUV FWD

    • MSRP:$37,174
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    Engine:
    6L V6,
    Transmission:
    Automatic,
    MPG Range:
    20/27,
    Exterior Color:
    Blizzard Pearl,
    Interior Color:
    Black Fabric,
    Stock #:
    K5087,
    Trim:
    LE V6
    More
    • Comments Check out this 2019! The safety you need and the features you want at a great price! All of the following features are included: variably intermit...
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  • 2019 Toyota Highlander LE V6 SUV FWD

    • MSRP:$37,174
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    Engine:
    6L V6,
    Transmission:
    Automatic,
    MPG Range:
    20/27,
    Exterior Color:
    Blizzard Pearl,
    Interior Color:
    Ash Fabric,
    Stock #:
    K5394,
    Trim:
    LE V6
    More
    • Comments This vehicle won't be on the lot long! It comes equipped with all the standard amenities for your driving enjoyment. This model accommodates 8 pas...
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  • 2019 Toyota Highlander LE V6 SUV AWD

    • MSRP:$38,209
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    Engine:
    6L V6,
    Transmission:
    Automatic,
    MPG Range:
    19/26,
    Exterior Color:
    Black,
    Interior Color:
    Black Fabric,
    Stock #:
    K5162,
    Trim:
    LE V6
    More
    • Comments Looking for a new car at an affordable price? Check out this 2019! Very clean and very well priced! Toyota prioritized comfort and style by includ...
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  • 2019 Toyota Highlander LE V6 SUV AWD

    • MSRP:$38,209
    • Show ePrice! ePrice Pending
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    Engine:
    6L V6,
    Transmission:
    Automatic,
    MPG Range:
    19/26,
    Exterior Color:
    Walnut,
    Interior Color:
    Black Fabric,
    Stock #:
    K5146,
    Trim:
    LE V6
    More
    • Comments Want to stretch your purchasing power? Check out this 2019! Both practical and stylish! Top features include a split folding rear seat, delay-off ...
    • ToyotaCare
  • 2019 Toyota Highlander LE V6 SUV AWD

    • MSRP:$38,209
    • Show ePrice! ePrice Pending
    • ePrice Difference:
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    • Send to Phone
    Engine:
    6L V6,
    Transmission:
    Automatic,
    MPG Range:
    19/26,
    Exterior Color:
    Walnut,
    Interior Color:
    Black Fabric,
    Stock #:
    K5251,
    Trim:
    LE V6
    More
    • Comments This vehicle won't be on the lot long! A safe vehicle to haul your most precious cargo! The following features are included: delay-off headlights,...
    • ToyotaCare
  • 2019 Toyota Highlander LE V6 SUV AWD

    • MSRP:$38,209
    • Show ePrice! ePrice Pending
    • ePrice Difference:
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    • Send to Phone
    Engine:
    6L V6,
    Transmission:
    Automatic,
    MPG Range:
    19/26,
    Exterior Color:
    Silver,
    Interior Color:
    Ash Fabric,
    Stock #:
    K5327,
    Trim:
    LE V6
    More
    • Comments You won't want to miss this excellent value! Both practical and stylish! Top features include remote keyless entry, front and rear reading lights,...
    • ToyotaCare
  • 2019 Toyota Highlander LE Plus V6 SUV FWD

    • MSRP:$39,629
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    Engine:
    6L V6,
    Transmission:
    Automatic,
    MPG Range:
    21/27,
    Exterior Color:
    Silver,
    Interior Color:
    Ash Fabric W,
    Stock #:
    K5275,
    Trim:
    LE Plus V6
    More
    • Comments Check out this 2019! Pure practicality in a stylish package. Toyota prioritized comfort and style by including: fully automatic headlights, lane d...
    • ToyotaCare

Our New Toyota Models are Bold and Daring

If you're in the Greensboro area looking for a brand-new model, then you're in the right place. At Rice Toyota, we carry brand-new Toyota models and high-quality used cars that are advanced and will give you a drive like never before. From performance to safety and entertainment features, you'll be impressed from the inside out wherever you go. Our friendly staff is here to help you find a vehicle that fulfills your needs and matches your lifestyle. You'll realize our Toyota models will exceed all your driving expectations.

Whether you're interested in a sedan, SUV, or truck, our wide variety of models will enhance your driving experience. Our Toyota models always make you a priority to make sure that you are receiving a high-performing and capable vehicle where you'll stand out on the roads of Burlington. You'll be turning heads left to right when you drive a dominant Toyota.

New Toyota Models

We are confident that you'll fall in love with one of our models within our Toyota lineup. Our Toyota cars are efficient and comfortable with the right balance between power and handling. From the Toyota Camry to the Toyota Corolla to the Toyota Yaris, you'll love commuting in one of these cars to work around High Point.

The Toyota Corolla has enhanced handling with its remarkable Hybrid performance. There is an improved 10-year Hybrid Battery Warning from date of use with an EPA-estimated 52 combined mpg. The Camry gives you peace of mind with Toyota Safe Sense that comes standard with an active safety package that includes Pre-Collision System with Pedestrian Detection, Dynamic Cruise Control and more to help you drive with the utmost confidence around the Kernersville area.

The Toyota SUVs are adventure-ready between capability, comfort, and versatility. The Toyota RAV4 has bold exterior styling, a sportier interior, and a tuned suspension that makes every ride smoother. The RAV4 TRD Off-Road is ready to tackle tough terrain and drive on the road less traveled to give you a journey like no other. The Toyota Highlander can seat up to eight of your closest friends and family with a ton of cargo space and five USB ports so that everyone can stay connected to their outside world.

The Highlander features an available direct-injected 3.5L V6 engine that delivers impressive performance while driving around Winston-Salem. The Toyota Sequoia delivers 381 horsepower in the 5.7L V8 engine with the TOW/HAUL feature, where this powerful SUV can tow up to 7,400 pounds. You'll be able to bring your trailer or boat along for the ride when you're setting out to your vacation spot around North Carolina.

Our Toyota trucks are robust, reliable, and durable, where you'll want these models by your side when tackling difficult challenges. Between the Toyota Tacoma and the Toyota Tundra, there will be no shortage of advanced capability and technologies to make working on a job site easier. The Tacoma has an available V6 engine that can tow up to 6,800 pounds and has the power to keep you in control for any task. The Tundra and the Tacoma have the off-road capability with features, such as the Multi-terrain Select and Crawl Control, that help you succeed while driving on the beaten path.

Visit Us Today!

There are so many things to look forward to with a new Toyota; you don't want to miss your opportunity to drive one. When you come to our dealership for a test drive, you'll be able to discover the perfect Toyota model for you. We can help you in our finance center to work with you in finding the best finance solution to get the keys to your new car. We will make sure to inform you about our service and parts center, so your Toyota runs smoothly for miles and miles.

We look forward to meeting you.

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*Price excludes tax, tag, title, registration and $ 599 Dealer Fee. All pricing and details are believed to be accurate, but we do not warrant or guarantee such accuracy. The prices shown above are subject to change. Call or email for complete vehicle specific information. Dealer Cash Program cannot be used in conjunction with any customer offer (i.e. Special Financing or Special Leasing through SETF).


*Please note our personalize payments features is experiencing technical difficulties. Please visit our dealership for complete & accurate pricing. We apologize about this and are working hard to correct.