Greensboro Toyota | Rice Toyota Serving Burlington, High Point, Winston Salem

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  • 2020 Toyota Tundra SR5 5.7L V8 Truck CrewMax 4WD

    • MSRP:$45,268
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    Engine:
    8L i-Force V8 DOHC 32V LEV,
    Transmission:
    Automatic,
    MPG Range:
    13/17,
    Exterior Color:
    Gray,
    Interior Color:
    Graph Fabric,
    Stock #:
    K5737,
    Trim:
    SR5 5.7L V8
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    • Comments This vehicle won't be on the lot long! Both practical and stylish! Top features include front fog lights, an automatic dimming rear-view mirror, a...
  • 2020 Toyota Tundra SR5 5.7L V8 Truck Double Cab 4WD

    • MSRP:$45,798
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    Engine:
    8L i-Force V8 DOHC 32V LEV,
    Transmission:
    Automatic,
    MPG Range:
    13/17,
    Exterior Color:
    Super White,
    Interior Color:
    Black Fabric,
    Stock #:
    K5378,
    Trim:
    SR5 5.7L V8
    More
    • Comments This Toyota won't be on the lot long! This is an excellent vehicle at an affordable price! Comfort and convenience were prioritized within, eviden...
  • 2020 Toyota Tundra SR5 5.7L V8 Truck Double Cab 4WD

    • MSRP:$46,627
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    Engine:
    8L i-Force V8 DOHC 32V LEV,
    Transmission:
    Automatic,
    MPG Range:
    13/17,
    Exterior Color:
    Gray,
    Interior Color:
    Graph Fabric W Trd Off Ro,
    Stock #:
    K5590,
    Trim:
    SR5 5.7L V8
    More
    • Comments This Toyota won't be on the lot long! A practical vehicle that doesn't sacrifice style! Comfort and convenience were prioritized within, evidenced...
  • 2020 Toyota Tundra SR5 5.7L V8 Truck CrewMax 4WD

    • MSRP:$46,913
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    Engine:
    8L i-Force V8 DOHC 32V LEV,
    Transmission:
    Automatic,
    MPG Range:
    13/17,
    Exterior Color:
    Black,
    Interior Color:
    Graph Fabric,
    Stock #:
    K5731,
    Trim:
    SR5 5.7L V8
    More
    • Comments The car you've always wanted! Check out this 2020! Very clean and very well priced! Top features include a split folding rear seat, front fog ligh...
  • 2020 Toyota Tundra SR5 5.7L V8 Truck CrewMax 4WD

    • MSRP:$47,090
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    Engine:
    8L i-Force V8 DOHC 32V LEV,
    Transmission:
    Automatic,
    MPG Range:
    13/17,
    Exterior Color:
    Super White,
    Interior Color:
    Graph Fabric,
    Stock #:
    K5711,
    Trim:
    SR5 5.7L V8
    More
    • Comments This Toyota won't be on the lot long! Both practical and stylish! Top features include a split folding rear seat, a built-in garage door transmitt...
  • 2020 Toyota Tundra SR5 5.7L V8 Truck CrewMax 4WD

    • MSRP:$47,213
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    Engine:
    8L i-Force V8 DOHC 32V LEV,
    Transmission:
    Automatic,
    MPG Range:
    13/17,
    Exterior Color:
    Gray,
    Interior Color:
    Black Leather,
    Stock #:
    K5732,
    Trim:
    SR5 5.7L V8
    More
    • Comments This vehicle won't be on the lot long! It delivers style and power in a single package! Toyota prioritized practicality, efficiency, and style by ...
  • 2020 Toyota Tundra SR5 5.7L V8 Truck Double Cab 4WD

    • MSRP:$48,009
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    Engine:
    8L i-Force V8 DOHC 32V LEV,
    Transmission:
    Automatic,
    MPG Range:
    13/17,
    Exterior Color:
    Super White,
    Interior Color:
    Graph Fabric,
    Stock #:
    K5235,
    Trim:
    SR5 5.7L V8
    More
    • Comments You won't want to miss this excellent value! This pickup successfully merges advanced capability with comfort and agility, distinguishing itself f...
  • 2020 Toyota Tundra SR5 5.7L V8 Truck CrewMax 4WD

    • MSRP:$48,670
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    Engine:
    8L i-Force V8 DOHC 32V LEV,
    Transmission:
    Automatic,
    MPG Range:
    13/17,
    Exterior Color:
    Gray,
    Interior Color:
    Graph Fabric,
    Stock #:
    K5646,
    Trim:
    SR5 5.7L V8
    More
    • Comments Check out this 2020! A great vehicle and a great value! Toyota prioritized comfort and style by including: power windows, a trailer hitch, and cru...
  • 2020 Toyota Tundra Limited 5.7L V8 Truck CrewMax 4WD

    • MSRP:$52,804
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    Engine:
    8L i-Force V8 DOHC 32V LEV,
    Transmission:
    Automatic,
    MPG Range:
    13/17,
    Exterior Color:
    Smoked Mesquite,
    Interior Color:
    Black Leather (Lb),
    Stock #:
    K5279,
    Trim:
    Limited 5.7L V8
    More
    • Comments This Toyota won't be on the lot long! Comprehensive style mixed with all around versatility makes it an outstanding pickup truck! Top features inc...
  • 2020 Toyota Tundra Limited 5.7L V8 Truck CrewMax 4WD

    • MSRP:$53,260
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    Engine:
    8L i-Force V8 DOHC 32V LEV,
    Transmission:
    Automatic,
    MPG Range:
    13/17,
    Stock #:
    K5060,
    Trim:
    Limited 5.7L V8
    More
    • Comments This vehicle won't be on the lot long! This is a superb vehicle at an affordable price! It includes leather upholstery, front and rear reading lig...
  • 2020 Toyota Tundra 1794 5.7L V8 Truck CrewMax RWD

    • MSRP:$53,455
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    Engine:
    8L i-Force V8 DOHC 32V LEV,
    Transmission:
    Automatic,
    MPG Range:
    13/18,
    Exterior Color:
    Silver Sky Metallic,
    Interior Color:
    Bwn Black Perforated Leather,
    Stock #:
    K5184,
    Trim:
    1794 5.7L V8
    More
    • Comments Looking for a new car at an affordable price? This vehicle won't be on the lot long! Having been designed with performance, style and comfort in m...
  • 2020 Toyota Tundra 1794 5.7L V8 Truck CrewMax RWD

    • MSRP:$53,895
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    Engine:
    8L i-Force V8 DOHC 32V LEV,
    Transmission:
    Automatic,
    MPG Range:
    13/18,
    Exterior Color:
    Gray,
    Interior Color:
    Bwn Black Perforated Leather,
    Stock #:
    K5703,
    Trim:
    1794 5.7L V8
    More
    • Comments This vehicle won't be on the lot long! It comes equipped with all the standard amenities for your driving enjoyment. This model accommodates 5 pas...
  • 2020 Toyota Tundra Limited 5.7L V8 Truck CrewMax 4WD

    • MSRP:$56,008
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    Engine:
    8L i-Force V8 DOHC 32V LEV,
    Transmission:
    Automatic,
    MPG Range:
    13/17,
    Exterior Color:
    Super White,
    Interior Color:
    Black Leather (Lb),
    Stock #:
    K5278,
    Trim:
    Limited 5.7L V8
    More
    • Comments This Toyota won't be on the lot long! This is a superb vehicle at an affordable price! Toyota prioritized comfort and style by including: variably...
  • 2020 Toyota Tundra Limited 5.7L V8 Truck CrewMax 4WD

    • MSRP:$56,008
    • Show ePrice! ePrice Pending
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    Engine:
    8L i-Force V8 DOHC 32V LEV,
    Transmission:
    Automatic,
    MPG Range:
    13/17,
    Exterior Color:
    Super White,
    Interior Color:
    Graph Leather (Lb),
    Stock #:
    K5280,
    Trim:
    Limited 5.7L V8
    More
    • Comments Looking for a new car at an affordable price? Check out this 2020! Comfortable and safe in any road condition! Toyota prioritized fit and finish a...
  • 2020 Toyota Tundra 1794 5.7L V8 Truck CrewMax 4WD

    • MSRP:$56,314
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    Engine:
    8L i-Force V8 DOHC 32V LEV,
    Transmission:
    Automatic,
    MPG Range:
    13/17,
    Exterior Color:
    Black,
    Interior Color:
    Bwn Black Leather (Ld),
    Stock #:
    K5727,
    Trim:
    1794 5.7L V8
    More
    • Comments This vehicle won't be on the lot long! Everything you need in a truck, at a price you wouldn't expect! It includes leather upholstery, a rear step...
  • 2020 Toyota Tundra TRD Pro 5.7L V8 Truck CrewMax 4WD

    • MSRP:$56,414
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    Engine:
    8L i-Force V8 DOHC 32V LEV,
    Transmission:
    Automatic,
    MPG Range:
    13/17,
    Exterior Color:
    Super White,
    Interior Color:
    Black Leather (Lf),
    Stock #:
    K5687,
    Trim:
    TRD Pro 5.7L V8
    More
    • Comments Check out this 2020! It comes equipped with all the standard amenities for your driving enjoyment. This model accommodates 5 passengers comfortabl...
  • Page 1 of 1

Our New Toyota Models are Bold and Daring

If you're in the Greensboro area looking for a brand-new model, then you're in the right place. At Rice Toyota, we carry brand-new Toyota models and high-quality used cars that are advanced and will give you a drive like never before. From performance to safety and entertainment features, you'll be impressed from the inside out wherever you go. Our friendly staff is here to help you find a vehicle that fulfills your needs and matches your lifestyle. You'll realize our Toyota models will exceed all your driving expectations.

Whether you're interested in a sedan, SUV, or truck, our wide variety of models will enhance your driving experience. Our Toyota models always make you a priority to make sure that you are receiving a high-performing and capable vehicle where you'll stand out on the roads of Burlington. You'll be turning heads left to right when you drive a dominant Toyota.

New Toyota Models

We are confident that you'll fall in love with one of our models within our Toyota lineup. Our Toyota cars are efficient and comfortable with the right balance between power and handling. From the Toyota Camry to the Toyota Corolla to the Toyota Yaris, you'll love commuting in one of these cars to work around High Point.

The Toyota Corolla has enhanced handling with its remarkable Hybrid performance. There is an improved 10-year Hybrid Battery Warning from date of use with an EPA-estimated 52 combined mpg. The Camry gives you peace of mind with Toyota Safe Sense that comes standard with an active safety package that includes Pre-Collision System with Pedestrian Detection, Dynamic Cruise Control and more to help you drive with the utmost confidence around the Kernersville area.

The Toyota SUVs are adventure-ready between capability, comfort, and versatility. The Toyota RAV4 has bold exterior styling, a sportier interior, and a tuned suspension that makes every ride smoother. The RAV4 TRD Off-Road is ready to tackle tough terrain and drive on the road less traveled to give you a journey like no other. The Toyota Highlander can seat up to eight of your closest friends and family with a ton of cargo space and five USB ports so that everyone can stay connected to their outside world.

The Highlander features an available direct-injected 3.5L V6 engine that delivers impressive performance while driving around Winston-Salem. The Toyota Sequoia delivers 381 horsepower in the 5.7L V8 engine with the TOW/HAUL feature, where this powerful SUV can tow up to 7,400 pounds. You'll be able to bring your trailer or boat along for the ride when you're setting out to your vacation spot around North Carolina.

Our Toyota trucks are robust, reliable, and durable, where you'll want these models by your side when tackling difficult challenges. Between the Toyota Tacoma and the Toyota Tundra, there will be no shortage of advanced capability and technologies to make working on a job site easier. The Tacoma has an available V6 engine that can tow up to 6,800 pounds and has the power to keep you in control for any task. The Tundra and the Tacoma have the off-road capability with features, such as the Multi-terrain Select and Crawl Control, that help you succeed while driving on the beaten path.

Visit Us Today!

There are so many things to look forward to with a new Toyota; you don't want to miss your opportunity to drive one. When you come to our dealership for a test drive, you'll be able to discover the perfect Toyota model for you. We can help you in our finance center to work with you in finding the best finance solution to get the keys to your new car. We will make sure to inform you about our service and parts center, so your Toyota runs smoothly for miles and miles.

We look forward to meeting you.

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*Price excludes tax, tag, title, registration and $ 599 Dealer Fee. All pricing and details are believed to be accurate, but we do not warrant or guarantee such accuracy. The prices shown above are subject to change. Call or email for complete vehicle specific information. Dealer Cash Program cannot be used in conjunction with any customer offer (i.e. Special Financing or Special Leasing through SETF).


*Please note our personalize payments features is experiencing technical difficulties. Please visit our dealership for complete & accurate pricing. We apologize about this and are working hard to correct.